> ## Documentation Index
> Fetch the complete documentation index at: https://docs.bizzyco.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# 10DLC Brand Registration

> Register your business with The Campaign Registry so your US phone numbers can send SMS on carrier networks

<Badge color="green">New</Badge>

US carriers require businesses that send SMS from local 10-digit numbers
(10DLC) to register who they are. Unregistered traffic is filtered aggressively
and can get a number blocked entirely. Registration starts with a **brand** —
the verified identity of your business — which is reviewed by The Campaign
Registry (TCR), the industry body that vets business senders. 10DLC compliance
has two parts: the brand described here, and a messaging campaign registered
against the brand that describes what you send.

## Before you register

Have these details ready — they must match your official records, or
verification will be rejected:

* **Legal company name** exactly as it appears on your tax registration
* **EIN** (US tax ID) — required for every entity type except sole proprietor
* **Stock symbol and exchange** — required for publicly traded companies
* A business email, phone number, and registered business address

## Register your brand

1. Go to **Purchases** and select **Brand Registration**.
2. Select **Register Brand**.
3. Fill in the business identity, contact, and address sections. For US
   addresses, use the 2-letter state code (for example, `TX`).
4. Select **Continue to review**, check the details, and complete checkout.
   Brand registration is a one-time fee shown on the review page.

After payment, Bizzy submits your brand to the registry automatically.
Verification typically completes within 1–3 business days, and the status on
the Brand Registrations page updates as the registry reviews your submission.

## Registration statuses

| Status             | Meaning                                                                                     |
| ------------------ | ------------------------------------------------------------------------------------------- |
| **Pending review** | The brand was submitted and is being verified by the registry.                              |
| **Verified**       | Your business identity is confirmed. Approved and vetted brands also show as verified.      |
| **Rejected**       | The registry could not verify the details. Check them against your records and re-register. |
| **Suspended**      | The registry suspended the brand. Contact support.                                          |
| **Failed**         | The submission could not be processed. Register the brand again.                            |

## Troubleshooting

* **Rejected after review** — The most common cause is a mismatch between the
  legal company name and the EIN on file with the IRS. Use the exact registered
  name, not a trade name.
* **Status stuck on Pending review** — Registry review occasionally takes
  longer than 3 business days. The status updates automatically; no action is
  needed on your side.

## Next steps

<CardGroup cols={2}>
  <Card title="Buying a Phone Number" icon="phone" href="/user-guide/phone-numbers/buying">
    Purchase US local numbers for calling and texting
  </Card>

  <Card title="E911 Emergency Addresses" icon="shield" href="/admin-guide/compliance/e911">
    Register an emergency address for outbound calling
  </Card>
</CardGroup>